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Rachel Zoe’s Winter Musts

The weather outside is frightful, but this style is so delightful.

Dec 13, 2012

Rachel Zoe Winter Choices
 
Bundle up, baby, it’s cold outside!
 
“When the weather gives you an excuse to go shopping, well that’s just fabulous,” The Zoe Report declares. “This season, we suggest taking advantage of the chilly temps by procuring a handful of warm and inviting staples, like J.Crew’s holiday-print sweater and Brian Atwood’s studded leather gloves.”
 
Kick off your dream winter wonderland wardrobe with Malene Birger’s faux fur coat for just under $900. Hey, we said “dream” wardrobe, didn’t we? “If you’re in the market to spoil yourself this season, we nominate this cat-print coat in stunning faux fur,” Rachel Zoe’s trend force praises the splurge.
 
Then keep your toes toasty in Alice + Olivia shearling booties for $495. “The perfect aprs-ski pair, these shoes will take a cold-weather getup to new heights, literally.”
 
Looking for a piece that’s a little cozier on your budget? Try J.Crew’s fair isle knit sweater for $138. “Though you certainly can’t wear this knit to an ugly sweater party, you definitely can wear it to just about anyother festive fete!” the TZR gushes.
 
And now for a holiday shopping miracle: Neiman Marcus, meet Target. Target, Neiman.
 
“Anything but a dud, these long leather gloves are covered in studs for an accessory that is both sophisticated and edgy,” the team bows to Brian Atwood’s $50 steal, part of the Neiman Marcus + Target collaboration.
 
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dpenn9@hotmail.com 16 pts

Rachael,  Sounds to me like you want your own Brand.  Being on TV and styling and having a fashion blog (are all "contrary" to what designers do.)  It is all done in seclusion...and only shown once the collection is ready. (Look at the great houses in Europe & how everything is done behind closed doors.....)  It creates buz & anticipation and desire..... It is obvious you love fashion.  Wearing it, styling people, writing about it.....But:  to be more successful than you are now, you have to pick a direction and stick with it.  Designers do not share up & coming trends (writers & media do that).  They want to keep what they have learned and use it for themselves.....If they share it before the collection is done....it will be copied in some way or form.  It will no longer be special.  

If you want a high fashion line (then styling & blogging) has to go out the window.....yes yes I know life & bills.  Styling, blogging and your TV all go together.  Unless you design stuff unrelated to the industry you are in, that access does not work.  Yes, it helps for publicity.....but the process must remain secret.  I am sure there are some actresses who also would prefer to keep quiet who styles them....hence the trend to work directly with designers.....the unveil is ONLY the night of the Red Carpet.......not before......not for the Stylists benefit.........I do not mean to be insulting....I am just pointing out how one competes with the other.  Dee Penn in Virginia  

dpenn9@hotmail.com 16 pts

Rachel,  I heard you say in a Bravo TV trailer for your upcomming season that if your collection does not sell you failed as a designer.  Are you kidding me?  Why do all the big houses sell small things like scarves and perfume, etc?  (That is what the masses can pay for....)  You have access to many famous designers.  Ask them how long it took them to sell.  It is very rarely from the 1st collection.  Like Isaac Mizrahi?  (He sells on QVC or Target....)  and he is a good designer.  It is hard hard hard and long to have a successful line.  Ask Michael Kors.....(I was in the industry ffor 20+ years......)  Ask around.  I am right.  Do not give up.  Market to the very people you styled for.....Ooops....they want freebies.     Find other

ways.  Partner with a retailer, or open your own shops.  (Look at the route Vera Wang had go....The clothing line is usually NOT what makes the money for the designer or the brand.

I thought you would know this.  But, since you made the comment for the opening trailer to your new season, I thought I should message you.  Super GL.  Love watching your show.  

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