The next time you get in an Uber, look for a sheet mask. Seriously. Ellereports that Uber is partnering up with a company called Cargo, whose whole business model involves turning cars-for-hire into little mobile beauty shops.
Starting this week, Uber drivers can stock their backseats with all sorts of things like snacks, mints, electronics, and even beauty products (!)It's not quite a Sephora on wheels yet, though.
The first beauty product available is aLabotica Green Tea Soft Skin Mask, and the cool thing is that sheet mask is totally free for Uber riders in Cargo-equipped cars. Here's how you can score the free mask if you're in an Uber that has one: open Cargo in your browser on your phone, type in the ID number you'll see on the Cargo console, select the sheet mask on your phone and then check out for free. That's it! The driver will hand over the sheet mask and you put it on right then and there.
Hey, it can't be much weirder than wearing a sheet mask on a plane, right? Maybe Uber will add fancier mask options for purchase, like lace masks. But our most burning question has to be: on a scale of 1 to 10, how awkward would it be to wear the sheet mask on an Uber Pool ride?
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