Ever since she stepped on the scene as a Disney child star in 2011, it was clear that Zendaya was ahead of her time — especially when it comes to fashion.
The 21-year-old actress is a true style chameleon, easily pulling off everything from a slip dress to a David Bowie-inspired suit. And this is the exact ideology she’s taken into her own fashion line, Daya by Zendaya.
In addition to carrying a large variety of sizes ranging from XS-XXL, Daya’s chic pieces were created to be worn by everyone no matter your gender, and the star’s diverse campaign shots makes it very clear.
In her Glamour November 2017 cover story, Zendaya shared that she wanted to give people the option to wear whatever they wanted, which was something she was able to experience at a young age. "That’s the future of fashion, right?" she told her interviewer and fellow actress Yara Shahidi. "I was lucky to have parents who let me wear what I wanted to wear and let me shop where I wanted to shop. Nine times out of 10 I was shopping in the boys' section. I wore cargo shorts and hoodies. That was my uniform. And it’s different being a girl. We can wear guys' clothes, but the second a guy wears girls' clothes, it’s like..." Added Shahidi, "What is he doing?" affirming Zendaya’s thought.
"That’s not fair," Zendaya responded. “I think, for me, it’s all about the experience of a shopper. For example, my sister is a thicker woman. She just had a baby; she’s got hips, a booty popping in these streets. Why should she have to go to a different section to get clothes?" she mused.
Thus, Daya by Zendaya was created. A one-stop shop for women and men of all shapes and sizes. The entire collection includes everything from super chic jackets to comfy jumpsuits and fierce rompers — all available at dayabyzendaya.com.
Something tells us this is just the beginning of many fashion milestones for the budding actress/designer.
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