Tara Muscarella

Tara tells us the tale of how she came to Second Time Around, for the second time.

on Oct 4, 2011

Did I really keep daily notes to help make sure I didn't wear the same thing twice? Yup! I know. . .compulsive. Truth be told, it was a way to help keep order in my life (like I said, a tad OCD). I did have fun thinking about what to wear, as I always do. When I get dressed I think about the mood I am in, what was the weather is going to be, and what the event or activity is. It was a challenge that actually became a bit mathematical. And, in addition to keeping my fashion calendar, I loved creating vision boards and collages of all the words and images that moved me. Often, these collages would be the inspiration I needed to put an outfit together. Sometimes, it was a great fashion moment, other times -- not so much. But who cares, I had fun with it and sometimes made mistakes.

I recently came across a great book called, I Love Your Style by Amanda Brooks. She writes about how to define and refine your personal style, and how to discover what inspires it. So, if you have the desire to spark your wardrobe, pick up the book, or, stop by the store for a visit. I would love to talk through your likes/dislikes and help you find your comfort zone. Because, let’s face it, if you aren't comfortable or happy with what you are wearing, it will show.

So here I am at Second Time Around, a second time around (talk about serendipity!). I worked for the company 10 years ago in Boston between advertising gigs. Then, two years ago, I was riding my bike ("The White Beauty!") in Nolita, and the Mott Street store caught my eye! "Holy s--t." I thought, "that's STA!" I had no idea that the company expanded their business to NYC. I was immediately back in touch with them, and was given a store to manage. The timing couldn't have been more ideal. Like many, I was affected by the economic downturn, looking for work and thinking about my next steps. I was teetering back and forth about whether or not to return to my "glamorous," high-paying advertising lifestyle. In the end I realized I needed a change. I opted for a job where I could run my own store. Now I curate for a high end consignment boutique, where I have fun with a diverse of clientele, create eye-catching window displays and trying fashionable clothes on all day long! And wow, Fashion Hunters is a show on Bravo, who could have predicted that?