No Wrong Path

"At times you will question our 'judgment' and may disagree with the outcome. Stay tuned!"

Loved the field trip! I was excited for this week's challenge -- creating a look appropriate for a day at the beach, by spending a day at the beach! Some of the designers translated an inspiration from Venice Beach into international jet-set, while others stayed local in California. There is no wrong path to take as long as you remain true to your brand and vision, and meet the criteria of the challenge.

What began in the design room with the WGSN trend forecasters was "brought to life" from their journey out in the world. True designers draw inspiration from a "bigger universe" than just clothes - art, music, architecture, nature, books, people, food, travel etc..... You know how the episode rolled so I won't recap every moment or dwell on the drama. We have time for that. What I would love for you to keep in mind as the competition unfolds is a few things:  Each designer was presented the opportunity to create a line/brand. It was only the expert they "inherited," the rest was in their hands. Some chose to target a narrow, specific audience and others have broader appeal. We don't have to like or want to wear any of the collections personally in order to be objective. The cohesion of the line will define the customer and hopefully each garment will rise to the challenge and be well executed. At times you will question our "judgment" and may disagree with the outcome. Stay tuned! As the competition evolves you will become part of the brand building process and see who TRULY has the potential to make it in the fashion business.

Elimination is tough! Dan, David - amazing people and talents. It was awesome to see the fabulous LML family at the launch party this week in NY. You all look gorgeous and are winners!

Until next week,

- x Stefani

You May Also Like...

Recommended by Zergnet

It's Been Real

"As each designer introduced their collection and I saw their work unfold on the runway it made me so proud to be a part of LML."

It's been real - Kathy and Emil and Native Rose are victorious! What a finale! (How cool was Fergie? Positive, confidence building, supportive and kind - thanks for celebrating the designers rather than turning their world upside down in the last hours before the launch.)

I love that the finale was aired in 2 parts. While watching last week's episode, the stress and chaos (especially for Kathy and Emil) had my stomach was in knots and I knew the outcome. Listening to the teams reflect on our critiques as part of the creative process was awesome. We (hosts/judges) took our job seriously and are proud to have played a role in the team's evolution. As each designer introduced their collection and I saw their work unfold on the runway it made me so proud to be a part of LML. There can only be one winner, this is a competition, but in life and fashion Eric, Galina, Merle, Thai, Kathy and Emil are ALL WINNERS - BRAVO!

Eric and Galina - you stayed true to your girl from day 1. The Desi J girl loves life and is sexy 'cause she feels it. And in these clothes she will look it! You were a wonderful "mix" of personalities and talent and treated each other with kindness, class and dignity at all times. I hope you collaborate on a line and please send me the look book to place an order. Best of luck in everything, you deserve it!!!

Merle and Thai - WOW! When I saw the evening gown hit the runway all I could think about was where I was going to wear it! The asymmetrical long dress, convertible distressed look, high waisted pant - I will forward my address and credit card privately as I MUST OWN! Your vision was clear since the beginning and focus fixated on a woman like me and so many others who want versatile, beautiful clothes. I believe in each of you individually and as partners you have potential for greatness. Everything happens for a reason. I know your connection and collection will live on way past LML. Please keep in touch, I can't wait to see the future of Inside/Out. It was beyond a pleasure to spend time with both of you.

Kathy and Emil - YAY!!!! Native Rose will be launched and I can't wait to shop Rue La La and get my hands on the strapless zebra dress and black jumpsuit! I am thrilled for you. Your integrity and value for each other and the Native Rose collection was clear in both your designs and relationship. Even in the arduous moments you respected each other, never made it or took it personally. The ability to work with others, manage, lead, is a true gift and a major ingredient in the design and business recipe.

Kathy, YOU are a JEWEL! May you only experience wonderful things in your life and actualize your dreams. Emil, you exude sophistication and charm. Native Rose is going to be on everyone's radar this Spring and I hope in seasons to come.

Congratulations on it all - I am so proud of and happy for you!!!

Dan and Dean- You are my G's and I, your J. New York, LA, Mykonos, London, Milan (Italy, Europe - ha ha!) Can't wait to see you soon!

Lisa Kline - LML did not introduce us but brought us closer. In the darkest moments of your life you radiated and marched on. You are a winner and a warrior and I love you. Viki, Holly, Mark, Jen and the entire LML family - thank you for a wonderful experience.

Until we meet again

- xx Stefani

You May Also Like...

Recommended by Zergnet