Josh: Know Your Competition

Josh explains the lessons he learned working with Rob, plus the "foolish" move James and David made during their dinner party.

A Million Dollars Sold a Day

I can’t believe it’s finally here! After months and months of waiting, Season 8 has arrived. This is my fifth season on #MDLLA, and I am so happy to be part of this amazing franchise of LA, NYC, and SF. I’m so excited for this season as I truly think this is the best season ever. A lot has happened in both my personal life and business this year. It’s been full of challenges, successes, learning experiences, highs and lows, and some milestones.
Starting with business, we had a huge change. We joined the famed Douglas Elliman powerhouse brokerage. Matt and I couldn’t be more excited about this transition. With over 1.5 billion sold, The Altman Brothers are now officially a global real estate firm! We have expanded our team and are now one of the most powerful real estate teams nationally and internationally. We were ranked #18 in the country last year and are currently selling a million dollars a day in real estate! I am still the only realtor on MDLLA to break the top 40 and to do it three years in a row. We have closed some amazing deals this year so far, including an off-market deal of 23M, which was Reba Macintyre’s home. Matt and I also have made some amazing development moves investing with some of our favorite MDL clients.


I’m so excited about a passion project that I am launching this year that everyone will get to experience. I finally finished my book! It’s called It's Your Move: My Million Dollar Methods for Taking Risks With Confidence and Succeeding at Work and Life. This is an amazing book for anyone who wants to step their game up to another level in any industry and profession. You can order it at www.thejoshaltman.com today! Along with the book and real estate, I have also spent a good amount of time this year speaking all over the world to everyone from realtors to entrepreneurs about being the most successful YOU can be and how to recognize an opportunity when it presents itself and how to capitalize on it.
In fact, one of my new passions in life is mentoring. I’m mentoring students all over the world. It’s my way of giving back to the real estate community that has been so good to me. Speaking of mentoring, I wanted to use this blog and every blog I write this season as a mentoring tool. I want to talk about the top three key points that you saw in the episode that are very important to remember.
1) Always under promise and over deliver. I promised to find a house for Rob in a day. That was probably unrealistic. I should have taken a deep breath and told him we’ll find something great as quickly as possible, but we don’t want to be rushed into a deal.
2) Always get to know you client or product first before selling. I should have spent some time with Rob to really know what he wants in a house. I would have found him the perfect home the first time around if I spent more time getting to know him. The best sales people know their product better than they know themselves.
3) In real estate, it is rarely a good idea to have buyers face to face with each other. That’s called an uncontrolled environment. This was a very foolish move by the Brits to invite all the buyers to sit at the same table. Of course people are going to talk, and they set themselves up for disaster on this. Also just a side note-- know your competition and the comps. The fact the Brits didn’t know what the house down the street was selling for per foot is embarrassing. I wonder if they will sell that house.
It’s funny how over the years Flagg hasn’t changed at all. I feel bad for Jeeb, his co-list agent. Jeeb is an incredible realtor and on a whole different level than Flagg will ever be. I wonder if she knew what she was getting into.
Heather and I are in an amazing place. Thank you everyone for being such amazing fans to us. We love meeting all of you all the time, whether it be on the road, at a conference, on social media, or anywhere else in the world. Keep selling the dream!

www.TheJoshAltman.com

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Josh Altman

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