Luis D. Ortiz

Luis discusses combining his directing past with his real estate present. Oh, and how Karma's a bitch.

on Jul 10, 2013

This week's episode I have to admit, was extremely entertaining. On one hand, you have me and my colleague, Antonia Watson, doing everything we can to sell the beautiful penthouse at 220 Riverside Blvd. On the other hand, you have Ryan being punished by the bigger man Fredrik.

Antonia, is a great agent at Keller Williams NYC. She's one of the very few people I can say with confidence that will go very far. That's why, when she approached me to partner up with her for a listing appointment at 220 Riverside Blvd., I was honored and excited. It's amazing when you know you're working alongside great people. 

We secured the listing by overpricing the unit. Yes, that was a mistake because we didn't manage our client's expectations; however, it provided the opportunity for us to try our best to make it work. I should have stressed the price I was expecting for it to sell, regardless of what we were asking for.