Fredrik Eklund will soon be coming to a radio dial near you. The Million Dollar Listing New York agent is teaming up with his brother, Sigge, for a new Sirius XM radio show called Buying and Selling. The one-hour show will focus on Fredrik sharing his expert opinion on the art of, well, buying and selling. The limited-run series debuts on November 20, and each week the Eklund brothers will welcome a celebrity guest to dish on a number of subjects, including how to buy and sell your personal brand, real estate, or even a story.
“I am so excited to be able to reach my fans in a different way with this weekly radio show and for me to collaborate with my brother is a dream come true," Fredrik tells The Daily Dish. "We want to give the listeners all the necessary tools to selling their best self.”
For those who may not be familiar with Fredrik's brother, Sigge is already a celebrity in their native Sweden. He's a comedian and author, as well as host of one of the popular Swedish podcast, Alex & Sigge's Podcast. “I am beyond excited to host a new show with my brother Sigge on SiriusXM,” Fredrik added in a press release. “This is the perfect platform for us to connect more with fans and each other — sharing our different perspectives and best practices for successful selling of brands.”
Check out some more nuggets of wisdom from Fredrik, below.