Business With Pleasure
Sonja discusses Heather's team and why she needed "the Ramona monster."
OK, here we go again another branding meeting.
I thought this meeting is supposed to be about me -- the brand. About helping me. Everyone is pushing me to shoot only with the man. But this is supposed be about m.
The logo girl is the same so essentially we agree she captures me. I just want a big "j" because my previous experience with other companies I owned has shown me that people misspell Sonja as "Sonya" or "Sonia" and when people Google I don't want them going to another Sonja or different business entirely and getting distracted. We live in a busy society today!
My first reaction is this font is like Times Roman printed off the computer. I got it 25 years ago on my bath towels at Bloomies!
This guy holding the microwave is in a Samsung ad! I think I'm more original thank you very much. I'm the brand -- not the Abercrombie looking guy. I get it sex sells! I think my persona is enough to sell the toaster. I am the brand and people believe in me and my concept or not.
What's the big deal if are going to shoot from 8 to 5 pm to do one picture with the guy and one picture with me alone? It's not two different setups. At this very moment I don't feel like this is a friend helping me. I feel like I'm being steamrolled. Essentially I am the client because they are the two experts and I am seeking their advice based on my own expertise and knowledge of my customer base and its wants and needs as they have communicated it to me. I'm also very intuitive.
I do prefer to work as a team, so I don't mind brainstorming and I was going to roll with this. But I definitely needed a Ramona monster at my side to get their attention! She has known me a long time. At the same time I am going to be open to what Heather has to say because she is an expert with tons of experience. I just wanted to shoot without the guy in case my buyer didn't go for it. Better safe then sorry. I always get a ton of pictures out of a day long shoot. So why not try different campaigns?
Among friends drinking fine wine one should be allowed to slip a bit. This technical business over aboriginals, Indians, and Natives is dizzying. I think Lu felt provoked and did the gesture over her mouth. I didn't realize we were being judged by friends. I agree with Lu, since she's of the descent she can say whatever she wants. Especially with friends. What do I know?
I know Ramona may be over the top this season but she has never looked better or happier. What a waste of Château Margaux at the world famous Le Cirque with legendary Cirio Maccioni. My dear friend.
Rebound! Aviva did not say that Harry was a rebound He's very elegant and always speaks highly of people or nothing at all -- a well bred man. Aviva says at Le Cirque was a special place where she and Harry were married in front of Reid, so obviously her family is in agreement. I can't keep track. I want to be friends with both.
Amazing this Poopie the Pig! Kids love it! He's irresistible.
Harry is an Aquarius and will always have cutting edge ideas ahead of the universe. Something will hit, and it will be HUGE. Really huge! Typical of Aqaurius. I only want the best for him. I have nothing but respect for him.
Team? Heather says she put a team together. She brought a brander with a font and a photographer with a book. Both amazing -- but this is just the start. I will bring the studio, hair, makeup, stylist, the borrowed dressed, and the toaster set up with silver platters, etc. I also bring part of the team. We really are just getting to know each other. I still respect Heather because she has an opinion and sticks with it. Some people don't!
I had a brander from Martha Stewart. Heather asked me to wait until after London to work with hers because she trusted him. I had a photographer and Heather had hers. Mine, as well as hers, are free. This is a tremendous opportunity for all involved. Not only is it an exciting brand with great reach but a chance for Heather and I to build a respectful friendship.
I really don't believe you tell Harry Winston that they're going to do your concept or not anything at all. In fact I was told by James this is why it's so terrific because I own my own company and I don't have a large board of directors that I can do whatever I want. So really it's quite the contrary.
The difference here is I'm setting up a campaign to show to different investors, buyers, and shopping networks, plus I also need photos for promotion, cookbooks, and the website.
You will have to tune in to see how our friendship weathers this. Should we mix business with friendship?