Geneva returns to Blood, Sweat and Heels with her hilarious outspoken demeanor and sense of style that made her a Season 1 standout. At 31 years young, Geneva has built an esteemed international career as a style and pop culture journalist and digital marketer. The downtown girl plays hard but works even harder as the managing director of the 1530 Agency, a New York City-based digital marketing startup servicing global beauty, fashion, and lifestyle brands. Geneva is known among peers as the "Style Scholar," having studied and worked in Paris, London, Scotland, and South Africa, ultimately earning a Masters in journalism and fashion history from NYU. A former editor at Ebony and Clutch magazines, the digital media dynamo continues to give her take on entertainment news and the best in style for Vogue Italia, Huffington Post, Essence, BET, and Vibe, among other outlets. But it's Geneva's work behind the scenes shaping some of the world's hottest beauty, fashion, and lifestyle brands as a digital marketer that separates her from the pack in NYC. In the spring 2015, Geneva will launch her newest startup, Jawbreaker.nyc, a news site delivering thoughtful and provocative social media-driven content on pop culture, sex, and style for today's millennial “It Girl.” Active in the Manhattan community, Geneva dedicates herself to causes related to women's empowerment and education all while loving the single life in the best city on earth.
