The Dubrow/Keto Fusion Diet is Here — And Dr. Terry Dubrow Is Calling It a "Breakthrough"

After Heather Dubrow and Terry Dubrow discovered that their wildly popular book The Dubrow Diet was named the "world's hottest diet" by Woman's World and became the number two most-searched diet on Google last year, just after the celeb-fave Keto, they got an idea to fuse the best parts of the two programs into new consumer products, which Terry announced Friday in an Instagram post.

"The Dubrow/Keto Fusion Diet is here! A breakthrough diet for the rest of your life. Based on real science," he wrote.

Heather and Terry's Consult Health company now offers vanilla and chocolate Appetite Satiating Shakes and Primo Celery Organic Powder (intended for superior hydration to just plain water).

This is a breakthrough in more ways than one, for the Dubrows haven't always been the biggest fans of strict Keto.

"I think the Keto Diet — no offense to those who like it — I think it's kind of dumb. Physiologically... as a doctor...  it's really dumb," Terry told The Feast at Bravo HQ in NYC earlier this year. "So this is a diet you eat the way you normally do. It's when you do it and of course we adjust how we do it."

"In practical terms, I don't like the Keto diet," Heather added. "It's not sustainable and the thing about the Keto diet is, the minute you cheat, it's over, you're out of that ketotic state and any result you had is absolutely gone."

Both Terry and Heather emphasized that a key difference between Keto and the Dubrow Diet is that you can eat your favorite foods and even cheat a little on the Dubrow Diet.

"What we have done [with the Dubrow Diet] is turned this interval eating into such a good, practical way for anyone to do, and given you your favorite foods," she said. "You have to cheat. So we give you three tracks: There's a slow track, a medium track, and a fast track. We like the fast track — it's a 16-hour non-feeding period. But you still have calories during that period of time, and then you get your cheat meal, snack, or day, depending on what track you're on."

Heather and Terry's new products show a willingness to look at the positive benefits of each and find ways to combine them to promote overall health without severe gratification denial.

Here's everything celebs have said about the Keto diet — including Terry's "dumb" remark: