Kylie Jenner Is the Face of These $600 Headphones
Balmain's love affair with the Kar-Jenners continues.
Kylie Jenner already sells us lip kits and swimsuits and sunglasses, but she just found an untapped market: designer headphones. Kylie's the face of Balmain’s collab with Beats, reports The Verge, and it all makes sense because Kylie is an avowed fan of Balmain and its designer Olivier Rousteing. Who better to model Beats Powerbeats 3 Wireless earbuds and Beats Studio Wireless over-ear headphones?
Balmain's version of Beats are super luxe, with a matching suede case stamped with a Balmain plaque and Balmain zipper pull. There are two colors: sand-toned Safari and a green-hued Khaki. Kylie's campaign for Beats x Balmain involves cool gifs too.
The earbud version looks kind of like a futuristic earring.
Both versions are available on Balmain and Apple's websites right now, retailing at $599.95 for the over-ear headphones and $249.95 for the earbuds. The standard Beats over-ear headphones cost $129.95, for comparison. Balmain's not the only fashion brand with a Beats collab right now. There's a dove gray Alexander Wang version for $599.95 too.
Hey, it's a lot cheaper than the last fashion-y designer headphones people went crazy for — that would be Rihanna's $9,000 Dolce & Gabbana headphones, which are somehow even more statement-making than the Balmain's Beats.