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The Daily Dish Shopping

This Retailer's Paris Collection Debuted Last Night & You Can Buy It Right Now

Let’s pretend we were all in Paris and scoop these pieces up for ourselves.

By Courtney Thompson

Big-box retailer H&M took over the iconic Tennis Club de Paris last night to unveil its Studio S/S 2017 Collection, which for the first-time ever, was available to purchase as soon as the show lights went down. Jumping on the see-now, buy-now bandwagon, H&M is the latest brand to see the light when it comes to making product available to consumers right after it hits the runway. “Bringing fashion immediately from catwalk to checkout marks a new era for the fashion industry. Anything that brings us closer to our customers and makes fashion even more accessible is very positive,” said Pernilla Wohlfahrt, H&M’s Head of Design and Creative Director.

The show reeled in 800 guests (including a slew of A-listers) and was followed by a pop-up shop where everyone could purchase the looks, which were a mix of white, black and fushchia hues, inspired by the power of love, grace, strength and passion of ballet. The collection is available on, as well, and below are a few of our favorite styles that you can buy RIGHT NOW. But hurry up, because fashion 

Crinkled Twill Skirt

BUY FROM: H&M, $129

Chiffon Maxi Dress

BUY FROM: H&M, $69.99

Crinkled Nylon Shorts

BUY FROM: H&M, $49.99

Reversible Bomber Jacket

BUY FROM: H&M, $129

Fine-Knit Pants

BUY FROM: H&M, $59.99

Fine-Knit Tank Top

BUY FROM: H&M, $34.99

Silk-Blend Grosgrain Pants

BUY FROM: H&M, $99

Cotton Dress

BUY FROM: H&M, $199

Wide-Cut Silk Tunic

BUY FROM: H&M, $99

Leather Sandals

BUY FROM: H&M, $149

Hooded Shirt with Lacing

BUY FROM: H&M, $59.99

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