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UPDATE (April 5, 10:25 A.M.): It’s happening, J.Lo fans! Jennifer Lopez is officially launching a beauty line and it has been confirmed by the glow goddess herself. The singer has teamed up with Polish cosmetics company Inglot to bring this major beauty launch to life.
On Wednesday evening, the brand took to Instagram to share the big news. And guess what? The line is dropping on April 26. Yes, this is not a drill, people! J.Lo also revealed the news in an Instagram collage of the stunning campaign images.
70 J.Lo-curated pieces will be featured in the upcoming line. "The capsule collection we created with Inglot is filled with all my go-to products in my favorite colors. We have everything from mascara, lipsticks, eyelashes, blush, eyeshadow and of course…bronzers," Lopez said in a press release. Speaking of the bronzer, the highly-anticipated product has the perfect name: Boogie Down Bronze. #Yasss. The collab will also feature the brand's Freedom System, allowing you to customize your own makeup palette with various blush, highlighter, and eyeshadow shades handpicked by the superstar. "Now you no longer have to buy that 5-piece eyeshadow kit to get the one color you really want!" Lopez stated.
There you have it, beauty junkies: mark those calendars and get those credit cards ready because in less than 20 days these J.Lo glow tools will all be available on jenniferlopezinglot.com, inglotusa.com, in Inglot stores, and in select Macy’s stores. Now that the cat's out of the bag, we're hoping the brand will drop some product teases soon. Until then, we'll be counting down along with the brand's website clock.
The original story continues below.
Jennifer Lopez is about to make all of our beauty dreams come true. For years we’ve swooned over the singer’s uncomparable glow and goddesslike cheekbones. And guess what, fellow makeup junkies? Soon we’ll all be able to get that J.Lo glow because, according to her makeup artist Scott Barnes, the Puerto Rican beauty is working on a bronzer of her own.
Earlier this week, a fan asked Barnes what bronzer he used on the singer under a photo he posted on Instagram. As spotted, by popular beauty blogger @trendmood1, Barnes then replied, "I’m using a bronzer that @Jlo is making, it's pretty amazing!! Shhh." *Squeals* Judging by the photo, the bronzer is a warm tone shade, which has Lopez looking like she stepped right off of a sunny Miami beach.
Just look at that sun-kissed perfection.
While no further details have been released, one can’t help but wonder if J.Lo has pulled a Rihanna on us and has been wearing her own makeup products all along. Or if there are more products in the works? (How amazing would a true J.Lo nude lip product be as well?!) Regardless, bronzer is the absolute perfect place to start for this glow queen.
Somehow we have a feeling that the big reveal will be coming soon, so, until then, you can find us eagerly stalking Lopez’s social feeds.
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