Jill Zarin To Take on Spanx

Jill Zarin To Take on Spanx

NYC Housewife is getting into shapewear.

We're beginning to think Jill Zarin never actually sleeps. This week, The Real Housewives of New York City star has already celebrated a birthday and rolled out her own bedding line. And now, the business woman is diving into shapewear and leggings.

According to WWD, Jill was inspired to start Skweez Couture by Jill Zarin after she noticed the figure-boosting world was lacking in players. "I'm obsessed with looking my best, and I wear Spanx, but there's no competition out there," she told WWD. Seeing an opportunity, Jill partnered with Triad Hosiery, a Boca Raton-based company, on the project. Accord to Triad's president Gregg Kallen, The line expects to launch next year, with products ranging from $20 to $50.

WWD says that Jill is currently in distribution talks with Macy's, Saks Fifth Avenue, Bloomingdale's, and Lord & Taylor, so Jill could be Skweezing you soon.

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