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Bathroom Photos Are the Most Popular, New Research Suggests
New research points out what Bravolebrities have always known: There's no selfie backdrop quite like a bathroom.
Some might find the prospect of snapping a self portrait in the bathroom a bit déclassé. (It's not a ritual we could imagine, say, Patricia Altschul gamely partaking in.) However, there are some inarguable advantages to snapping a selfie in a setting with good overhead lighting and a mirror at the ready. Not to mention, bathroom selfies are the most popular kind of selfie there is.
According to Tik Tok creators polled by The New York Times, videos that are filmed in bathrooms consistently outperform other kinds of videos. There's even a name for this phenomenon: "The bathroom effect." Those interviewed speculated that the videos draw eyeballs for a few reasons: They're intimate in nature, they seem off the cuff, and the acoustics are better.
Of course, the bathroom-born content didn't begin on Tik Tok. Before the platform even launched in the United States, Vine users were creating content in their bathrooms, and Snapchat and Instagram feeds were also filled with videos filmed amid toothbrushes and hairdryers.
Plus — as Bravolebrities are here to show you — taking pictures or filming videos in the bathroom is a handy way to showcase a beauty look, an #OOTD, one's chiseled abs, or even the bathroom itself. (For a new homeowner, this last part can be very exciting indeed. Just ask the Vanderpump Rules gang.) Keep scrolling to have a moment of Bravolebrity bathroom-photo appreciation.