NYC shopping spree up for grabs in Minion Madness.

Dec 22, 2010 - The Dish

Despicable Me
And you thought the Housewives could get unruly. Our friends over at Universal have unleashed their minions to make noise about the recent release of "Despicable Me," now available on Blu-Ray, DVD, and digital download (a timely reminder for the 43 percent of you out there who STILL haven't finished their holiday shopping). And to get you thoroughly excited (and, perhaps, leave you with a handsome reward), they've unfurled their Minion Madness Sweepstakes. You can amass your own army of minions by heading to minionmadness.com and playing games, creating artwork, making a video, or sharing your minion love with your friends. The more minions you earn, the more chances you have to win.

Why are we telling you all this? Because we're in on the action. Redeem the code "BravoMinions" over at minionmadness.com, and you can start collecting your own minions. Each week, 100 winners wind up with gift cards, and one grand prize winner will score a four-night couple's trip to New York City, including dining, a Broadway show, and a private shopping spree at Macy's (not that despicable at all, when you think about it).

So head to minionmadness.com, redeem your code, and let the madness begin.