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Lala Kent Pulls a Kylie Jenner and Expands Her Lipgloss Empire: See the New Colors

See all the new pretty shades from the SURver.

Kyle Richards’ Beauty Bag

Watch out, Kylie Cosmetics: Lala Kent's beauty business is in expansion mode. The Vanderpump Rules cast member recently started up her own makeup brand called Give Them Lala Beauty and she just revealed that her newest shades of lip colors are about to launch. 

"You ask and you shall receive," Lala wrote on Instagram, revealing new matte, cream, and gloss shades (see a few of the colors below). 

Lala's lip glosses are all available now for pre-order, with each one ringing in at $16. If you want one, better get on it.

"We had six lip colors, we sold out at record time," Lala recently told The Lookbook about her first launch. This is just the beginning for Give Them Lala Beauty. "We are officially expanding into eyeliners, eye shadow palettes (two of them), expanding the lip colors, and we have six highlighters," she says. 

Which one does Lala wear most? "I have a go-to shade, which is always Mistress because I just feel like it's an everyday look," she told The Lookbook, calling out the pinky-nude gloss

It is fun to see what Lala named her lip colors, since some seem to have Bravo-ish names (like Andy and James). One commenter had a genius idea, referencing one of Lala's most infamous scenes on Vanderpump Rules. "Still waiting on that 'pasta' shade," the fan wrote on Instagram with a winky-face emoticon. 

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