Jelly Belly Creator's New Candy Invention is Generating Serious Buzz
Coffee and donuts in one yummy little capsule? Welcome to the future
David Klein invented Jelly Belly jelly beans 40 years ago, but admits he made a bad business decision when he sold his rights for a minute fraction of the hundreds of millions of dollars the candy has generated since. Luckily, he didn't let that unfortunate deal kill his passion for making candy. A new Kickstarter campaign for his small Southern California indie factory Candyman Kitchens seeks help to bring to market his Coffee House Jelly Beans concept, a series of slightly caffeinated jelly beans in flavors that riff off coffee, tea and hot chocolate.
Donors to his campaign will be the first to preview Coffee House flavors like chai tea with vanilla, coffee with donuts, and hot cocoa with peppermint. High rollers can even get a private tour of the candy factory, an experience Klein likens to a trip inside Willy Wonka’s lair.
Klein has already raised pledges for more than half of his $10,000 goal, which he needs to hit by February 4 in order for the project to be funded. Anyone who gives at any price point can, at the very least, expect to get a sweet little buzz.