Bella Hadid, Kendall Jenner, and Justin Bieber have all had their #MyCalvins moment, and now it's rising supermodel (and Cindy Crawford offspring!) Kaia Gerber's turn.
But Kaia's sharing the spotlight for her spring Calvin Klein campaign. She's not working with her mom again, although they both just walked Versace's spring 2018 show this fall. This time around, another family member is in the spotlight. Her older brother Presley Gerber is also a model (of course!). Together, they're starring in a CK Jeans campaign that's all about family. The ad has a spot-on tagline too. "It's in the genes," CK posted on Instagram with the campaign photos.
This is a lot of denim. Preston alone is wearing a double denim vest and a denim hat. It looks a little bit '90s in the grand Calvin Klein tradition, but the photos also seem timeless — and if anyone can sell jeans, it's the very photogenic Gerber siblings.
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