A Real Crowd Pleaser

Rocco thinks the key to any chef's success is making people happy.

Woo-Hoo! We finally did it. After years of discussions with Bravo, we came up with a show that worked for us both. It was very important to me that the show not only honors the art and craft of cooking but also celebrates why we cook and not just how! My two favorite words in the English language are: Dinner time! Dinner is the time to share treasured moments with people you care about, plus of course, you get to eat! So when Bravo offered me a chance to host my own dinner party (actually two dinner parties and NO check), naturally I was in. And you're invited too. But this isn't any old dinner party. There's a star-studded and a chef-studded twist.

While I'm hosting my celebrity guests at the table, two chefs are back in my kitchen cooking up a big meal. They're responsible for the food, beverages, service, and décor -- in short, everything. I give them all the resources a chef could ask for and they compete against each other to see who will throw the best dinner party. The winner takes home $20,000. Not bad for a night's work, eh?

The parties are always fun, but it's usually the food we can't stop talking about. After dinner, I see if there is anything that draws universal praise from my guests. Whatever the reaction, I'm pretty candid with the chefs.

Honestly, I know they're trying their best. I'll be the first to admit that one of the reasons I love to cook a dinner is to soak up the appreciative ooohs and aaahs from the table. Too bad it doesn't always work out that way. One Thanksgiving long ago, as a young, cocky, an inexperienced cook, instead of a traditional turkey dinner with all the trimmings I made turkey roulades with sweet potato velouté. My sister Maria was appalled and rightfully so. I was trying to impress with my creativity and skill but really what I should have done was make something delicious.

Cooking for people is a privilege, and for chefs what that really means is making people happy for a living –- and that's the first thing I told the chefs when they walked into my kitchen. I told them that we were throwing a real dinner party, and that I fiercely protect my guests' right to be happy. I said, "If every decision you make is informed by the notion that your job is to make people happy, you will always make the correct decision." The chefs who could demonstrate they shared this value with me got to cook for my guests

So I decided that the first challenge should be chefs preparing their signature dishes, because it's a very revealing process. The chefs get to bring their own handpicked ingredients and cook a dish they are known for and have made a thousand times in a tricked-out, super deluxe kitchen with no limits other than time. 

Today everyone chose a dish with seafood in it. I love seafood but not everyone shares my enthusiasm for sea creatures. Geoff started with a lobster that had one claw in the grave. Yes, I made a big deal over it. A droopy lobster like his is a half-dead lobster. You want them still kicking when they get to the kitchen. And since he brought his own, why not bring the best? Took about three minutes to learn something about his commitment to quality. Lobsters start dying when they leave the tank, because they stop eating and begin to lose weight. I expected more from him. Then when he served it, well, there was some shell in the dish. No one wants to deal with shells at a dinner party. If you're vacationing in Booth Bay Harbor in Maine in July, it's a different story. But if you wore your best suit and tie or your Manolo's to dinner, trust me, you don't want to dismantle crustaceans in front of others. Question: Remove shell or leave shell on the lobster? Answer: Guests will be happier if they don't have to pick apart shells. Like I said the answer is always clear if the intention is right.

Then he undercooked the monkfish. An experienced chef who has cooked monkfish, and more importantly, eaten it, should know monkfish shouldn't be served rare. It's got parasites and isn't tender until its fully cooked, not over-cooked, but fully cooked through. But I liked his demeanor and although it may not have come across on TV, he was actually quite humble and respectful, and the carrot salad was really tasty.

J.J. reminded me of me growing up. He started cooking as a kid watching his mom and grandmother. Just like him I was always curious, and those two wonderful women taught me practically everything I know about food, cooking, and nurturing people. He's extremely confident, and you can tell he puts lots of love into his food. That's one reason why his scallops really distinguished themselves. Normally a commonly-found dish like scallop/corn/bacon isn't a showstopper, but because he paid attention to details like choosing great scallops, seasoning them properly, using a cast-iron pan, and getting it real hot, his dish managed to distinguish itself. I loved his instinct. It's a common dish, but that's for good reason. Everyone loves it. Right then I knew he was the kind of chef who wants to please rather than impress.

Britt was really bold, and I liked her spunk. It took a lot of courage to make a cold dish like Arctic char tartare. I normally wouldn't serve Arctic char raw, because it can be gummy, but she pulled it off. She taught me something, and I was happy to be wrong. It melted in my mouth. It was delicious. But I couldn't get past the slushy avocado puree, the Meyer lemon crème fraiche, and the beets; too many '80s clichés. Plus, who puts avocado in a blender? And I needed to see what she could do when the oven was on. If you're going to work cold, you have to blow minds, and she didn't. She was a very nice person, but I think she should spend some time in a really great kitchen like Jean Georges and learn the skills to back up the spunk.

I'm looking for a chef who has the whole package -- someone who can cook really great food and can create an ambience that is exciting of course. But it's really about a whole lot more. Being able to put aside your own creative vision to make the guest experience your priority is a must, and it isn't always easy. Once you've spent years learning how to cook you want to show it off. But in a dinner party setting at home it is not about showing off.

I really wanted Chef Marcus Samuelsson to be our first guest of honor, because he is a friend and a wonderful chef. He is also one of J.J.'s and Geoff's heroes. Marcus owns and operates Red Rooster, an actual speakeasy in Harlem. So I made the theme Prohibition era speakeasy. Marcus was the perfect choice to help decide which chef threw the best speakeasy-themed dinner party. My other guests were actor Bryan Batt from Mad Men, Broadway legend Christine Ebersol, former host of Top Chef Masters Kelly Choi, from Boardwalk Empire actor Michael K. Williams, and from Forbes.com, my good friend and film critic, Bill McCuddy. Lets get the party started!

J.J. and Geoff got to work creating their own dinner parties, from designing the décor to the to food and service. My good friend, Jes Gordon, was the just the right person to help the chefs execute their vision. She is a genius party planner and a great person! Geoff took the gangster route with liquor crates, model cars, and a pinstripe tablecloth all set against a brick wall -- very '30s Prohibition era.  J.J. chose a Cotton Club-treatment -- classy, natty, and really cool.  J.J.'s scallop was the best signature dish, so J.J. won the challenge and got to choose his room and service time first. That's the advantage of winning the signature dish challenge. He chose the formal dining room and decided to serve second.  It's an interesting choice that could backfire if the guests are tried or a little tipsy by the time you get to serve your food.

Right in the middle of prep, I had to walk in and tell the chefs about my guests' dietary restrictions. They even surprised me. No pork, no alcohol, a vegetarian. I think even I would have been really discouraged at that point. Most of their food was already prepped. I can't believe they had to deal with that just a few hours before dinner. Here's where a chef's mettle is really tested. If, like me, you believe you're job as a chef is to make people happy, then you have to smile, suck it up, and make the changes required.  A few expletives aside, that's exactly what both Geoff and J.J. did. 

Geoff chose the room that's my personal favorite, the terrace, and his dinner went first. He planned a very ambitious five-course meal. It's a great way to show your stuff, but the chefs are only given one hour to serve all their courses (otherwise we'd be there till 5am), and it's a lot to get done in just one hour. He started with the now famous "big ass sea scallops" in tequila. Tequila is a strong flavor and not easy to work with, but if you know what you're doing, you can have some fun with it.  He did both. The dish was sublime. I loved the added detail of serving them in the shell they came out of. And the (un-blended) avocado was a great foil to the sweet scallops. The sweet potato bisque served in a shot glass was inspired; everyone loved it. I almost didn't believe it was intentional. Where Geoff got off track was with the cod. It wasn't black cod like he thought, which was disheartening.  Clearly he was missing a piece of his culinary education if he couldn't pick out black cod in a lineup. He conceived a dish that would have been brilliant for black cod, but unfortunately he didn't actually have black cod. Black cod is rich, sweet, and fatty, while Atlantic cod is very lean and briny, almost polar opposites of each other. It was such a shame, because he was doing so well.

The short ribs, once they got to the table, were delicious. I couldn't believe it; they both picked entrees that take days to cook but pulled it off in few short hours.  I'd have liked to have seen them glazed with the reduced cooking liquid like Marcus pointed out, but those damn short ribs were really good as they were. My guests loved them; that made me very happy.  

Geoff really shined with his dessert. He took two classics -- crème bruleé and Napoleon -- and paired them together. I mean, wow, what a pair! When do you get to have two of your favorite desserts on one plate? Who cares if it had maybe 7,000 calories?  The whole point of going to a dinner party is to indulge in the moment, right?

Geoff had become the front-runner at this point; it was hard to envision how J.J. could beat him. My guests were having a really good time.

Now it was J.J.'s turn. He went with a fairly classic soul food menu to match his Cotton Club scene. His first dish, rock shrimp and grits, were gluey, and I'm not sure why. You can't overcook grits. He was ready way ahead of time and had all his food sitting in a steam table; maybe the moisture evaporated out of the grits? Plus why serve rock shrimp when you can have anything you want? Rock shrimp aren't my favorite. On a good day, they taste like they are made out of algae pressboard. No one liked the first course. Things were looking really good for Geoff. 

His next course was a mushroom salad.  I don't think the jazz and liquor era included a lot of salads.  It got mixed reviews from my guests. Kelly said it was too "citric," but I thought it was one of his best dishes. He made an unusual choice with the ricotta salata; I mean what the hell was ricotta salata doing in a speakeasy dish? Ricotta Salata is one of Italy's most obscure cheeses. It's made from sheep's milk, and it has a slightly spongy texture and a salty, milky flavor like a dry, Italian feta. On paper, it had no place on this menu.  But guess what?  It worked really well. It was a genius choice. He was also smart to focus on two great mushroom varieties instead of getting crazy with all the choices available to him. It brought intensity and clarity to this otherwise simple salad. When J.J. brought out his braised oxtail, I don't think he realized what a huge risk he took with this dish. It's an ingredient that takes many hours to cook, sometimes days. It's also the signature dish of Marcus Samuelsson, our guest of honor. 

If you are in the remotest bit squeamish, beware: oxtails are the tail of a cow. They look like the tail of a cow, and there's no getting round it. You have to work through a few bones and a fair amount of fat to get to the meat, but the reward is morsels that literally melt in your mouth when you find them. I loved it when one of the guests, Michael K. Williams, picked it up in his fingers and started eating. He's no stranger to an oxtail, and he was clearly feeling quite comfortable (with no alcohol mind you), because when you pick up food with your hands, you're having a good time.  Usually in fine dining restaurants oxtail is deboned. I had no idea J.J. was planning to serve them whole. Undaunted, J.J. stood by his version, and it was met with a rousing ovation.  You've got to admire his spirit. This is when I knew J.J. had a real chance at winning and that all his bravado was backed up with real skill and a genuine point of view. Kelly wanted to suck it. 'Nuff said.

Then came J.J.'s dessert -- banana bread pudding. Here's a dessert I'm sure dates back to colonial times, when necessity forced home cooks to make the most of what little they had by finding creative ways to feed their families. Soaking bread in a bath of sugar, milk, eggs, and spices and then baking it did the trick. Bread pudding is incredibly easy to make. You might think for my fancy dinner party, why serve a dish we've seen a million times when there are so many more desserts and all things chocolate available? He literally could have served anything he wanted. I gave them both unlimited resources. But since tasting J.J.'s rendition, I've since seen the warm and gooey light. It was a good call. His creation was -- and I'm not making this up -- the best bread pudding ever. And everyone else just loved it. 

Although Geoff made a strong case for winning based on my guests' reactions to J.J.'s dinner party, J.J. was the clear winner and went home $20,000 richer. As the sole judge I make the final decision, but I have to take into consideration how happy my guests were and in which dinner party they really let their guard down and had fun.

I loved Geoff's décor best, and his food was mostly terrific. But the combo of J.J.'s cool, edgy room and shorter but more focused menu filled with one crowd pleaser after another seemed to resonate most with my guests.  And after all, what my guests like, I like.

Geoff shouldn't be pissed off. He did great. It was a very close competition.

If you've thrown a dinner party lately, you know it can be almost as complicated as crafting a national health care policy! In this case, both chefs created amazing menus, brilliant décor, and even some terrific meatless, pork and alcohol-free dishes at the last minute.  And by the way, you can do the same. One of my hopes is that Rocco's Dinner Party not only entertains, but also inspires you to throw your own dinner party and enjoy the wonderful possibilities in the space between people at a dinner table.  I don't know about you, but most of my life's favorite moments were shared around a table.  Food and drink were involved of course, but that plus the finest china, glassware, and silver in the world in and of themselves do not make for a good time. Remember what's important: the happiness of your guests. If they are happy, you will be happy.  The funny thing is this theory is proven every time I throw a successful dinner party. It's always the case that the amount of fun I have has little to do with what's on the table and much more to do with who's around the table and how comfortable I've made them feel. 

And speaking of who's at the table, I'd like to thank my wonderful guests who made the evening over-the-top enjoyable: Michael Kenneth Williams, who in addition to being a brilliant actor is a great cook; Christine Ebersole, a Broadway legend who brought glamour and a great sense of humor; Kelly Choi, who knows more about food than most cooks; Bryan Batt, whose spirit transcends and has a great eye for design; Bill McCuddy, who is my good friend, a very funny guy and is willing to eat anything I make; and of course Marcus Samuelsson, who was earning three stars while most of us were still learning how to make roux. 

Big thanks to Bravo for their faith in me, this concept, and for helping me reincarnate the art of the dinner party for all the right reasons.


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We Like to Party

Jes Gordon dives deep into what throwing a party really means.

This party will continue... for all of us!!!!!

One of the most common ledges I have to talk my clients off of is something I like to call “post-party depression.” This sounds funny at first, but it is a real problem in my world, and I am often spending a lot of time convincing folks that there is not only one party to be thrown in their lives, and that there are plenty to come in the future. 

What is interesting about our show is that obviously, since it's a competition, everyone has to live in the moment and make this particular party mean everything since there is a prize at stake. What I like to concentrate on though, is that for everyone involved in the show including the contestants, the guests, Rocco, and even myself, is that the party will surely go on whereever and at any time we want it to. 

Basically people, we are free to party!!!

Something that I adore about Rocco (amongst many things) is that he values good quality time with the people he loves. He is also a huge fan of comfort, beauty, and high-end elements. Something that I learned from doing his show is that it is a true gift to those around you when you cook for them. I feel the same way about setting the ambiance of the room where that food is being served, and it’s pretty genius of Bravo to understand the importance of both and creating an outlet where Rocco and I can truly prove our points. Since I cannot cook… anything, I prefer to design environments where the two elements can harmonize together. I am still trying to convince Rocco to give me a cooking lesson some day.Why do we celebrate? Do we want presents? Do we want to get dressed up? Do we want to get drunk? Or maybe we want to find out who is most important to us in our lives….There is no right or wrong reason to celebrate -- we just all need to realize that we are lucky to do so, and that the people that show up to be with us mean so very much. We all have our reasons to celebrate and our own “party meter.” Some of us celebrate when a broken nail grows back, or if someone goes into remission from cancer, or is having a 65th birthday like Liza Minnelli, and there are no party police that step in and tell us that we are under arrest for choosing our own reasons to party. This is an area in our lives where we can escape the usual rules and just forget about our jobs, our taxes, and picking the kids up from school for a day. We also tend to allow ourselves to consume carbs and eat candy, which is certainly a valid reason to move forward into “party land."

Amongst the fun part comes the serious stuff. The quality of the party directly reflects how you feel about the guests you are inviting. Rocco is a perfectionist when it comes to this, and he is flawless in making his guests feel like kings and queens for the time they spend with him as a party host. This is a lost art. Parties have become major outlets to show off celebrities, money, and fashion. Rocco brings his party ideals back to where they belong; events that are thrown from the heart and from creating an experience from which people don't want to leave and remember long after the event. 

Being a great host is pretty exhausting. It’s like playing a very intricate game of chess for one part of the brain and then a crazy karaoke session for the other side. You are constantly insuring that your guests are happy and making conversation while worrying about the back of the house logistics and wondering if they are going smoothly. This is certainly one of the biggest challenges of my job. It is iterally a juggling marathon, and if one of the ball drops it reflects on you. Something to remember is that whatever goes on behind the scenes and can be solved behind the scenes is fine. You may be having heart palpitations, but as long as your guests don't know about the drama that is happening you are all good. Troubleshooting is a must in this biz!

We often saw Rocco having to go into the kitchen to check on the chefs and to make sure they were on target, and then he would have to go back to his guests and continue to stay cool, calm, and charming: he pulled it off, but this is not an easy thing to do. I do this every day and it's exhausting yes, but its also exciting and I am lucky to be doing it!As you entertain and celebrate more, things start to become more fluid. I can easily pick out seasoned entertainers just by how they hold themselves or make decisions. It is very rare that a chef is also an effective host; it takes an enormous amount of coordination, kind of like singing and playing the drums at the same time. What I love about this show is that the chefs didn't really know what they were getting into to a certain extent, and I feel like this experience whether they lost or won will make them better at what they do. Many of the chefs spoke of wanting to open their own restaurants some day. Well, how would they do that if they can only cook without a time limit or not think about what that restaurant would look like? I assume that many of the competing chefs from this season were thankful for this experience and from what they learned from Rocco and myself. 

The most important part of continuing to evolve as an entertainer or host is to lose the ego. If we stop learning from those around us, we will hit the ceiling pretty quickly…. I have learned so much from my clients and continue to do so. I found that a few of the chefs from the show were pretty egotistical, and I truly hope that they don't close themselves off from learning as they continue to grow in their careers and personal lives. When you are a host, the evening is about your guests and not about you. If you are good at what you do, you can put your own flair onto the experience in a subtle way and not interfere with the flow of the evening.  Many of my clients can walk into one of my events and say, “Oh this is a Jes Gordon event,” which is great, but if it's too overwhelming, then the event gets lost, and the reason for the event is forever gone and misrepresented. It’s so important to keep the right focus for any party which really comes down to making every one of your guests feel special and that the party is for them and them only. 

In terms of this last episode, I think it was fully realized that the focus of both dinner parties was on Liza Minnelli’s 65th birthday! What an amazing lady, and what an honor it was to be part of her special day, and the rest of the guests weren’t too shabby either. I enjoyed working with Lucia and Frank very much. Though Frank’s vision had me a little confused at first, everything came together phenomenally, and Lucia was focused on celebrating Liza and only Liza, which definitely came through in her room!   

I tell my clients all the time, and now I am telling you: don’t forget to have fun. At the end of the day, these are celebrations, so allow yourself to enjoy them! Follow me on Twitter, and watch for my company blog for great tips and news!

TWITTER: jesgordon

Facebook: jesGORDON/properFUN
Website: www.jesgordon.com
Blog: www.jesgordon-properfun.blogspot.com
Author: Party Like A Rock Star


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