A cursory glance through your Instagram feed during Coachella would have you believe that Southern California desert style is all played-out floral crowns and mass-market chokers. But desert insiders — and seekers of the region's deeply evocative aesthetics — know better. Palm Springs and surrounding desert style is all about lively colors, bold prints, and fierce individualism. These three designers epitomize the vibe, with pieces perfect for packing for a desert trip — or perfect souvenirs from one!
1. Trina Turk
No visit to Palm Springs could be complete without a visit to Trina Turk's flagship store for a little caftan shopping spree. The designer herself has a vacation home in the desert that is the stuff of legends (and Elle Decor features).
2. Adina Mills
Gasp. We're obsessed with Adina Mills, whose jewelry using crystals, mixed metals, and found objects epitomizes a free-spirited, Bohemian, individualist style. Mills grew up in Los Angeles, but has relocated to Joshua Tree. Lena Dunham and Bjork are among the in-the-know fans.
3. Show Me Your Mumu
Show Me Your Mumu is based in beachy Venice, Los Angeles — but there is no more made-for-Coachella style than the brand's floaty fabrics and silhouettes, plus fearless prints and colors.
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