ColourPop Will Soon be Available at a Store Near You
We're trying to keep our cool.
For the past three years Colourpop has stolen our beauty junkie hearts with their affordable yet super high quality highlighters, lip products, and shadows. Now, this cult-favorite beauty brand will finally be available in-stores at the mecca of makeup: Sephora.
Recently, the brand revealed that starting this November ColourPop will be availble in Sephora stores across the U.S. This is the first time the brand will be sold in stores, making their products more accesible than ever.
"We are proud to partner with Sephora, who shares our vision for revolution, not evolution," Laura Nelson, president of Seed Beauty, ColourPop's parent company, said in a release.
Best of all, we can count on ColourPop's affordable price points to stay the same. "We will deliver original products that have unprecedented, unparalleled and unwavering value to the consumer. We are redefining what luxury means in beauty; it's no longer defined by price point." Laura said.
So even though ColourPop products will be found in shelves near high-end brand's like Dior and YSL, you'll still be able to to get your hands on your favorite Super Shock Shadow or Lippie Stix for less than five bucks. Only now you won't have to wait for them to be shipped to your house.
You can also expect the brand to keep churning out on-trend products like their popular crystal collection as well as new Sephora exclusives, just in time for the holidays.
Welp, you know where I’ll be come this November.
