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The Daily Dish Bravo Insider

Kyle Richards Reflects on the Kyle by Alene Too Days as She Marks a New Chapter

The RHOBH cast member reveals what “came crashing down” with her fashion empire and shares exciting plans for what’s ahead.

By Anita Abedian
Kyle Richards Receives a Very Upsetting Voicemail from Dorit Kemsley

Kyle Richards is revealing some exciting news about what’s ahead for her legendary Kyle by Alene Too boutique.

How to Watch

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The Real Housewives of Beverly Hills cast member recently opened up about the highs and lows she experienced over the years with Kyle by Alene Too. After opening the original store a decade ago in Beverly Hills, it became a favorite among fans and expanded to include outposts on both coasts — before Kyle had to downsize and close her original location several years ago.

In the above sneak peek of the May 25 episode, exclusive to Bravo Insider members, the Beverly Hills fashionista gives an update on her plans involving Kyle by Alene Too. “When I opened my Beverly Hills store, the retail world was doing amazing,” Kyle says in an interview in the Bravo Insider video above.

She goes on to share what unexpectedly transpired years ago, after she and her business partners decided to expand the fashion empire: “So then we opened another store, and another store, and then the retail world came crashing down.”

Back in 2019, Kyle shared that she would be moving her store to a new location, which she elaborates on in the preview clip above, saying, “I decided to open the store where the real estate is a lot less expensive, so there’s less risk.”

Kyle goes on to reveal even more news about her store’s opening to the Beverly Hills Housewives during a get-together with the ladies. Press play on the full Bravo Insider clip, above, to see their reaction to it all, plus more surprising moments from the upcoming May 25 episode.

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